It took us almost a year to figure out how to do it and multiple weeks to plan and organize it, but now that's it's over, I'm happy to...

At higher ed social media conferences, on webinars and in consultant website blog pieces (hi 👋), the word "authentic" might be the most...

When campus experiences went remote at the beginning of the coronavirus pandemic, we quickly figured out that the traditional takeover...

The #MyViewFromBYU takeover series has been our most important social property for the past five years. It has allowed for a measure of...

We've been using this term for a while now, in various ways and contexts. I think it's worth breaking it down a little to define what...

There's no doubt that there are some hard days as a social media manager. In the past few months, amid a global pandemic and significant...

It's always nice to be awarded for your work. It's extra nice when you can share that recognition with your superiors as evidence of the...

Let me tell you about Kate Hansen … our BYU student who found internet fame. As you can see, she competed in the Sochi Winter Olympics in...

A lot of colleges and universities have been doing this for a while now, but at BYU we just started a faculty social media workshop as...

I was so honored to receive the 2019 eduWeb Summit Award for Industry Excellence. The eduWeb Digital Summit has been such an important...

The following piece is based off of my presentation on this topic at the Higher Ed Experts HESM19 Conference Students want to hear from...

I've presented on this project throughout the country multiple times now. Outside of an hour-long presentation, this piece from Volt...

I was honored to be on the sesquicentennial episode of the Higher Ed Social podcast with Jackie Vetrano and Lougan Bishop. Jackie and...

It was a pleasure speaking with Steve App on this episode, really diving into our work on the Instagram story at BYU aimed to educate our...